The cohabitation between 3D quality and compression

3D content creation: The critical cohabitation between quality and compression. Invrsion’s COO, Fabrizio Dini, talks about the three big factors to solve the immersive visual economy equation. At Invrsion we believe that the digital shift to an immersive visual economy is the next big focal point. Product customization and 3D interaction are essential today for… Continue reading The cohabitation between 3D quality and compression

Invrsion raises 3 million euros

Invrsion raises 3 million euros to drive 3D digitization and Virtual Reality Commerce forward. Invrsion is a company specialized in the simulation of retail spaces, showrooms, products and shopping experiences, aimed at supporting B2B activities like trade marketing negotiations, shoppers researches, training, as well as B2C ones, like virtual reality e-commerce. Invrsion’s proprietary software Shelfzone… Continue reading Invrsion raises 3 million euros

From product pictures to 3D Commerce

From product pictures to 3D Commerce – Invrsion is driving the next evolution of online retail through 3D standards. Invrsion’s COO, Fabrizio Dini, shares the need for retailers to emphasize digital and embrace the opportunities of volumetric product views, now more than ever. Key takeaways: In a visual economy world, consumers expect exponentially more and… Continue reading From product pictures to 3D Commerce

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The potentialities of VR for the Fashion industry and more

“How virtual reality can change the economy after COVID-19” Wired highlights how Virtual Reality, Augmented Reality and Mixed Reality can change the economy after COVID-19 and how they have been transforming businesses in different sectors. Our CEO Matteo Esposito has given its point of view on the potentialities of VR for the Retail and Fashion… Continue reading The potentialities of VR for the Fashion industry and more

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Virtual opportunities for the Fashion industry

How can technology help the Fashion industry face the disruptive effects of COVID-19 outbreak? Virtual reality stands out as a valuable ally. Key takeaways In the global COVID-19 emergency, the fashion industry has been forced to postpone or cancel events and runway shows, as well as to close stores and showrooms Fashion brands are looking… Continue reading Virtual opportunities for the Fashion industry

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With Varjo at Euroshop 2020

Revolutionizing Reality, revolutionizing Retail Invrsion with partner Varjo brought professional-level VR to Euroshop 2020 For the first time, Invrsion attended Euroshop, World’s No. Retail Trade Fair. The Trade Show has been a success, with 2300 exhibitors from 57 nations and 94000 visitors from a total of 142 countries travelling to Düsseldorf from 16th to 20th… Continue reading With Varjo at Euroshop 2020

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Q&A – Invrsion’s solutions

Discover more about the challenges Retail is facing nowadays and how we address and turn them into successes. What does your company do? / What is your USP? Invrsion is a Virtual Reality company, founded in 2015 in Milan, which has recently incorporated a subsidiary in New York. Our USP is about simulating any retailers’… Continue reading Q&A – Invrsion’s solutions

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Invrsion will be at Euroshop 2020

Virtual Reality, Smart Retail, Real Results At Euroshop 2020, Invrsion will exhibit a new way of conceiving Retail space and conducting in-store activities. For the first time, Invrsion will be attending Euroshop. The World’s No.1 Retail Trade Fair will be held in Düsseldorf, Germany, from the 16th to the 20th February 2020 and will see… Continue reading Invrsion will be at Euroshop 2020

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Augmented Virtuality to test context influence on perceptions

Invrsion developed an augmented reality experience to test how the environment a person is in affects how a food product tastes. By putting on a VR headset integrated with a ZED Mini stereo camera, the user can see his hands and real food through the camera. But everything else—the table, walls, floor, decoration—is replaced by… Continue reading Augmented Virtuality to test context influence on perceptions

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