Leading FMCG and retail companies worldwide have already turned to virtual reality with significant added value across their entire organizations. Virtual Reality helps them empower and optimize their category management and trade marketing activities. With its ultra-realistic solutions of VR store simulation and 3D products digitization, Invrsion supports them in making their in-store activities more… Continue reading VR to optimize category management and trade marketing
IncrediBuild’s acceleration solution to boost Shelfzone
What happens when you boost Invrsion’s Shelfzone with IncrediBuild‘s acceleration solution? 48% decrease in cost, 16% faster execution, and 500% less frustration. Our CTO Michele Antolini highlights how IncrediBuild’s acceleration solution helped Invrsion give a better service to its customers and significantly save time and costs. Read the full case study by IncrediBuild here.
Invrsion’s 3D Commerce Compliance Tools
Invrsion provides sneak peek into its upcoming CPG contents publishing programs and asset checker validation tools. Invrsion’s COO Fabrizio Dini and SKUs Supervisor Marco Pizzoni describe how these programs and tools will enable CPG brands and retailers to directly publish their SKUs into Invrsion’s software Shelfzone. Invrsion’s ecosystem tools together with real-time asset creation guidelines… Continue reading Invrsion’s 3D Commerce Compliance Tools
Sneak peek from 3D Commerce Working Group
The Khronos Group’s 3D Commerce Working Group provides sneak peek into the upcoming Real-Time Asset Creation Guidelines for Retail and Ecommerce. The Khronos® 3D Commerce™ Working Group is working to build industry consensus around guidelines, standards and certification programs to streamline 3D content creation, management and deployment for e-commerce, including online ads and search results.… Continue reading Sneak peek from 3D Commerce Working Group
Invrsion’s CPG webinar
On July 28th 2020, Invrsion held the webinar “Retail VR simulation to improve your selling proposition”, targeted at brands and retailers who wanted to discover how to make their in-store executions more time and cost-effective. From category management and trade marketing activities, as well as shopper research, store design and e-commerce, these are only some… Continue reading Invrsion’s CPG webinar
The future of e-commerce in 7 technologies
Corriere della Sera depicts the e-commerce of the future, between virtual reality, avatars and personalization. Our CEO Matteo Esposito analyses different topics, from immersive virtual reality, to a new way of shopping online, smart fitting technologies and Invrsion’s projects for the future of Retail. Read the full article by Corriere della Sera here.
Invrsion’s 3D Digital Twins physically react to movement
Invrsion accelerates industry push to modernize Fashion showrooming experience and digital commerce. Invrsion is pleased to announce its first 3D clothes prototype, created from a Giorgio Armani jersey. 3D content is poised to become pervasive in the retail market and virtual representations of products will be everywhere: on web, e-commerce, digital catalogs, online communications, AR/VR… Continue reading Invrsion’s 3D Digital Twins physically react to movement
Technology in the fruition of Art
Artribune has interviewed five players of the virtual environment on the present and future role of technology in the fruition of Art. Our CEO Matteo Esposito talks about the opportunities of six-degrees-of-freedom immersive virtual reality, 5G and new devices for the Art sector. Read the full article by Artribune here.
Invrsion’s webinar at Fuorisalone Digital 2020
On June 23, Invrsion will attend the Fuorisalone Digital with a webinar on 3D and virtual reality solutions for the Design and Furnishings sector. Fuorisalone Digital – the digital event of Milano Design Week – is a new way of living the experience of Fuorisalone with totally free live talks, product previews, documentaries, lectures, interviews,… Continue reading Invrsion’s webinar at Fuorisalone Digital 2020
VR and the New Normal of Retail
Prima Comunicazione Online has interviewed managers, advertisers, investors on how their companies have faced the COVID-19 emergency. Our CEO Matteo Esposito talks about Invrsion, how the company has grown from being a startup to an innovative SME with around 25 employees and a subsidiary in New York, and how its solutions are key to brands… Continue reading VR and the New Normal of Retail