Here is why INVRSION can help you! Everyday we are surrounded by news that state how much e-commerce will grow in the next years: according to Grand View Research, the worldwide market value of the e-commerce sector will reach $27.15 trillion in 2027. At the same time, virtual reality is gaining importance as well. What… Continue reading How can you create an effective business strategy for 2023?
Category: Solutions
How can the fashion industry benefit from mixed reality?
For many people the concept of digital fashion can be hard to grasp; we are used to thinking about clothing as something physical, strictly related to the material world. Despite this, many fashion brands and retailers are taking the first steps towards the metaverse and the creation of digital garments or VR experiences. Many think… Continue reading How can the fashion industry benefit from mixed reality?
Invrsion’s virtual Fashion showroom experience
The Apparel and Fashion industries are among the sectors that have been more harshly hit by the COVID pandemic during this year that is now coming to an end. According to Statista, “In Europe’s clothing sector, compared to the same period in 2019, production fell by 37.4 percent in the period between April-June 2020, when… Continue reading Invrsion’s virtual Fashion showroom experience
Moving towards an increasingly 3D-based customer interaction
Technology is evolving quickly and will be an integral part of our lives – even greater than today. Let’s think about Apple, which has recently announced its iPad Pro and Iphone 12 Pro with a breakthrough Lidarscanner sensor, a light detection and ranging instrument that enables a whole new class of AR/VR experiences that have… Continue reading Moving towards an increasingly 3D-based customer interaction
How much does it cost to create 3D models?
Sketchfab – the world’s largest platform to publish, share and discover 3D content on web, mobile, AR and VR – has written an article with the collaboration of Invrsion about the cost of creating 3D models. The cost of creating 3D models will typically depend on the complexity and quality of the model, the method… Continue reading How much does it cost to create 3D models?
VR to optimize category management and trade marketing
Leading FMCG and retail companies worldwide have already turned to virtual reality with significant added value across their entire organizations. Virtual Reality helps them empower and optimize their category management and trade marketing activities. With its ultra-realistic solutions of VR store simulation and 3D products digitization, Invrsion supports them in making their in-store activities more… Continue reading VR to optimize category management and trade marketing
Invrsion’s 3D Digital Twins physically react to movement
Invrsion accelerates industry push to modernize Fashion showrooming experience and digital commerce. Invrsion is pleased to announce its first 3D clothes prototype, created from a Giorgio Armani jersey. 3D content is poised to become pervasive in the retail market and virtual representations of products will be everywhere: on web, e-commerce, digital catalogs, online communications, AR/VR… Continue reading Invrsion’s 3D Digital Twins physically react to movement
From product pictures to 3D Commerce
From product pictures to 3D Commerce – Invrsion is driving the next evolution of online retail through 3D standards. Invrsion’s COO, Fabrizio Dini, shares the need for retailers to emphasize digital and embrace the opportunities of volumetric product views, now more than ever. Key takeaways: In a visual economy world, consumers expect exponentially more and… Continue reading From product pictures to 3D Commerce
Augmented Virtuality to test context influence on perceptions
Invrsion developed an augmented reality experience to test how the environment a person is in affects how a food product tastes. By putting on a VR headset integrated with a ZED Mini stereo camera, the user can see his hands and real food through the camera. But everything else—the table, walls, floor, decoration—is replaced by… Continue reading Augmented Virtuality to test context influence on perceptions